BALANCE
4/4/2019
|
|
Spring/Summer 2019 has arrived! That means a new collection, a new campaign and loads of new content all right here on the Little Burgundy blog.
This season, in an ever-increasingly busy world, we decided to focus our campaign on Balance and what it means to us: The universe is constant and cyclical. In this infinite chaos, one force dominates and is then replaced by the opposing force. Only through Balance can these seemingly contrary forces become complementary. Through Balance, we find common ground. In Modern life, we seek inner balance in the chaos of our overstimulated lives. There is no lightness without darkness, no good without bad. So relax, and let the Universe do its thing. We collaborated with a ton of incredible creative minds to bring this campaign to life. Click through to be inspired. |
|
|
2 Become 1
In this editorial, we explore our obsession with things fitting perfectly together. Featuring the latest styles from our Little Burgundy and Floyd collections, photographer Royal Gilbert captures our take on how some things just magically intertwine. |
|
|
Sole Searching
Captured through the lense of the incredible Saty + Pratha, this playful shoot, featuring styles from brands like Superga, Nike, Dr. Martens and Converse, is an homage to hide and seek. It’s all about finding your place in society; that balance between personal identity and social identity. |
|
|
June Moon
We interviewed Montreal-based pop musician, Forever, otherwise known as June Moon, who makes motivational “letting go” music. Find out how she strikes a balance in her career and personal life. |
|
|
Wellness Guide
Kiera McNally, Editorial Magazine Contributing Editor, breaks down her very well-balanced morning routine. Like her McDonald’s breakfast paired with a $17 green juice, this guide has something relatable for everyone. |
|
|
Yin & Yang
Toronto-based writer, stylist and art director, Cynthia Or, gives us a lesson in Taoism and the philosophy of Yin & Yang. She makes a strong case for why we should try and embrace a Yin mentality more often. |
|
Happy Reading!
|